Join us for the next three weeks while we dive into the importance of valuing your vision in your business and life decisions.

The implied “no” in every “yes” you say.

Each time you say yes to something, you are committing your time, energy or money into that thing. Whether it is a volunteer position at your child’s school or an advertising campaign for your business, your “yes” allocates a finite resource. By saying yes to volunteering in the Sunday school room, your time is committed, and you can’t say yes to any other thing during that time. Your “yes” is powerful and has its own implied “no” to anything else during that time. 

The same is true for every “yes” you say, whether it commits your money, your time or your energy to a project, it is a limiting factor to what else you can do. When there are so many options out there, from business decisions to time commitments, how do you evaluate the things you are committing yourself to?

One possible way to be sure you are using your resources to create the maximum growth in the right direction is to weigh each one in light of your values and vision, in both business and in life. There is no point in growing if it is taking you the wrong way. 


When making decisions for your business you need to have a clear definition of your vision and mission statement. If you haven’t done that yet, it is a vital step that should highlight what your business does and why you do it.

  • Our post next week will dive into how to create these two statements, whether you are just starting to craft them or reworking your business’s current statements to better align with where your business is going. 

Everything you commit your business’s money and time to should be advancing your business’s vision and mission statements. When you use your vision and mission statements as the ruler for determining the value of all the options in front of you, you can begin to see if that option will take you and your business in the right direction.

Ask yourself:

  1. Does this decision support my current mission statement?
  2. Does this decision move my business closer to our vision?

If you answer no to either one of these questions, it is probably not the right decision for your business.

If you find that your business is committed to quite a few projects that don’t line up with your vision and mission statements, it could mean one of two things: 

  1. Your vision and mission statements need to be rewritten to reflect who you and your business truly are. 
  2. You need to increase the scrutiny with which you evaluate possible business moves.

Every time you filter your decisions through your Vision Statement you are giving value to your vision. Your vision is your business’s reason for existing, the place that you are going. When you are true to that you are creating momentum that gives purpose.

Personal Life

Just as in your business life, your personal life is filled with decisions. Your time is valuable, and treating it as a non-renewable resource will help you prioritize yourself and your goals. Knowing that you want to make the most of your time, it’s time to start evaluating the opportunities that present themselves to you in light of where you are headed.

Creating a vision board for your life can help you determine your personal goals and craft a vision statement for your life. Be sure to see our post in two weeks where we will dive into how to create a vision board and use it to define a vision statement for your life.